You can do everything with wood!
It's the title of the adv campaign developed for the brandRelam: wood and structures. The stylized models of the most important landmarks in the city have been reproduced to emphasize the versatility of laminated wood in building constructions.
As a construction technology for both traditional and modern structures. With a cutting-edge technological result in terms of ecology and energy efficiency.
As easy as building a toy. With new technologies and prefabricated modular constructions it's almost really that easy.
On site you work with a plan very similar to the assembly instructions of a model minimizing errors and material waste. The chips around the models are purely visually evocative, because in reality there are no leftovers of material.
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